Kayak TravelSage

With the long lines at an airport check in, too many bags and TSA's plan to ruin everyone's lives, there are plenty of places for amateur travelers to clog up the way from point A to point B. It's not their fault, but instead of complaining about it, couldn't we just...educate them?

Enter Kayak's TravelSage: a campaign to educate those poor souls. With helpful travel tips delivered via smart phone messages and informational signage onsite at airports, we aim to take at least one headache out of travel. 

We won't change the world, but we'll give you pointers to get around it.

Credits:
Creative Director: Chris Dumas
Copywriter: Lauren McNally
Art Director: Asyia Fisher